No. Fresha no longer offers a free plan. Its Independent plan is about US$19.95/month and its Team plan about US$14.95 per team member per month, with a 20% fee on a new marketplace client’s first booking, message charges beyond a free allowance and loyalty sold as an add-on.
Comparison
A Fresha alternative with no per-member or client fees
Fresha built its following on being free, and that has changed. It now charges a monthly subscription — per team member on its Team plan — alongside its 20% fee on new marketplace clients and charges for messages beyond a free allowance. For salons, spas and barbershops in the UK, the US, Australia, the UAE and across Asia that have already built a client list, it is a good moment to redo the sums.
Quick answer
LABÉAU is a Fresha alternative for salons and spas that want one flat monthly price. Fresha is no longer free: its Team plan costs about US$14.95 per team member a month, it takes 20% of a new marketplace client’s first booking, and WhatsApp and SMS messages beyond a free allowance are charged. LABÉAU has no per-seat fee, no marketplace commission and unlimited WhatsApp reminders, with the appointment diary, checkout, commission, packages and memberships on every plan — from RM174.92/month with a 7-day free trial and no card.
Last updated 29 September 2026 · Written and maintained by the LABÉAU team, Kuala Lumpur
Why owners switch from Fresha to LABÉAU
One flat price whatever the team size — no per-member fee every time you hire.
No commission on any client, and no marketplace listing your competitors beside you.
No marketplace brand between you and your clients, and full brand customisation of what clients see on the Diamond plan.
Unlimited WhatsApp confirmations and reminders, plus email, with no message packs or overage charges.
Tiered staff commission, tip splitting, packages and memberships handled at checkout on every plan.
An interface in 12 languages and VAT or sales tax configurable during onboarding — with LHDN MyInvois and IRAS InvoiceNow built in for Malaysia and Singapore.
The maths worth doing
Fresha’s pricing now has three moving parts: a monthly subscription (about US$19.95 for an independent, or about US$14.95 per team member on Team), a 20% fee — minimum around US$6 — on a new client’s first booking through the marketplace, and message charges once you pass the free allowance. Loyalty is an add-on on top. As an illustration, a ten-person team on Fresha Team pays about US$149.50 a month before any of those fees.
LABÉAU charges one flat price whatever the headcount: RM174.92/month on Silver, RM274.92/month on Gold, which adds the online booking page, and RM598.98/month on Diamond, with no commission or message charges on top. Illustratively, the same ten-person team with its own online booking page would be on Gold. The marketplace fee is worth paying only while the marketplace fills chairs you could not fill yourself. Once clients are regulars, check what share of your bookings still originates there each month — most established salons find it is far smaller than they assumed.
Where Fresha still makes sense
Fresha’s marketplace is its genuine advantage: more than 25 million users and over 120,000 businesses, which for a new studio with no client list can be the fastest way to fill a diary. If most of your new clients arrive through it, or your clients expect text messages rather than WhatsApp — LABÉAU does not send SMS — Fresha can still be the right call. LABÉAU focuses instead on running your own business efficiently and keeping your client relationships and revenue yours.
How the switch actually goes
Export your client list, appointment history and service menu from Fresha, and LABÉAU’s onboarding team imports them for you, free, rather than handing you a template. Most single-outlet salons are live within a week, and the usual advice applies: pick a quieter week, keep the old calendar readable for a month, and move the staff commission rules over first because that is the part everyone notices if it is wrong.
Both trials run for 7 days. LABÉAU’s needs no card, and the onboarding team loads your own menu, staff and clients first, so the week is spent on real bookings and commission rather than an empty demo.
LABÉAU vs Fresha
| Feature | LABÉAU | Fresha |
|---|---|---|
| Price model | One flat price, any team size | ~US$19.95/mo (Independent) or ~US$14.95 per member (Team) |
| Illustrative cost, 10-person team | Gold, RM274.92/mo flat (with online booking page) | ~US$149.50/mo before fees |
| Fee on new marketplace clients | None | 20% of first booking (min. ~US$6) |
| WhatsApp reminders | Unlimited, included | Charged beyond a free allowance |
| Client-facing branding | No marketplace; brand customisation (Diamond) | Fresha branding on its marketplace |
| Tiered staff commissions | Yes, at checkout | Basic |
| LHDN / IRAS e-invoicing (MY, SG) | Built in | No |
| Free trial | 7 days, no card | 7 days |
| Consumer marketplace | No | Yes — 25M+ users |
Indicative as of September 2026 — Fresha prices shown in US$ and vary by country. Confirm current details with each vendor.
The bottom line
Now that Fresha charges a subscription — per member on its Team plan — the question is no longer free versus paid; it is which price model suits a growing team. LABÉAU is one flat price with no per-member fee, no commission on clients and unlimited WhatsApp reminders, with no marketplace between you and your clients. Choose Fresha if its marketplace is still your main source of new clients.
Frequently asked questions
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Yes, for salons, spas and barbershops with their own client base. LABÉAU is one flat price with no staff cap, no per-seat fee and no commission, and every plan includes the appointment diary, checkout, tiered staff commission, packages, memberships and unlimited WhatsApp reminders — from RM174.92/month with a 7-day free trial. It is rated 4.9/5 by 150+ beauty and wellness businesses.
Yes, on new clients. Fresha charges 20% of a new client’s first booking through its marketplace, with a minimum of around US$6. LABÉAU has no marketplace and charges no commission on any client, new or returning.
Yes. Export clients, appointment history and your service menu from Fresha, and LABÉAU imports them free as part of one-on-one onboarding. Most single-outlet salons are fully live within a week.
Yes. LABÉAU runs in a browser and on iOS and Android in 12 interface languages, with VAT or sales tax configurable during onboarding and WhatsApp reminders included everywhere. In Malaysia and Singapore it also files LHDN MyInvois and IRAS InvoiceNow e-invoices from checkout.
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